Pepsi “Thirsty for More”
Global campaign

Pepsi’s campaign brings its global platform Thirsty For More to life with an unapologetic message about doing what feels right. It’s a bold celebration of choosing what really matters to you, despite any judgments. From spending all night gaming with friends to taking a sabbatical, and everything in between. Because if you love it, it’s never a waste.

“David Beckham encourages people
to go after dreams in Pepsi ad”

“David Beckham and Pepsi reignites
the thirst for more”

“Pepsi enlists David Beckham for campaign
telling people to have ‘No Regrets’

2.6Bn+
Global Reach
1,700+
Pieces of Coverage
100%
Positive Neutral Sentiment